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Adteractive Acquired?

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Here’s a second-hand rumor that Apollo Group acquired Adteractive.

If what I knew of Adteractive is still remotely true, the acquisition would be material to Apollo and have to be disclosed. Nothing on Edgar to date. They disclosed a month or so ago that they were acquiring Aptimus for $48 million. Adteractive would go for more than that, unless they’ve seriously imploded.